Horsey Hundred Generates an Impressive Economic Impact on Scott County, KY.
GEORGETOWN, KY (January 12, 2017) – With the 40th annual Horsey Hundred in sight, the Georgetown/Scott County Tourism Commission reflected on the previous year’s event by conducting the 2016 Horsey Hundred Economic Impact Analysis. The first ever cycling event analysis was prepared by University of Kentucky’s Assistant Professor, Dr. Jason R. Swanson, who found that this two-day event contributed more than $623,000 in direct and in-direct expenditures throughout Georgetown and Scott County.
Horsey Hundred is a central Kentucky Bicycling Event and has been held in Georgetown since 1983. This event takes place on Memorial Day Weekend and features 30, 50, 66 & 100 mile rides in areas surrounding Georgetown, Kentucky. Riders from all over the country and internationally begin their route on the campus of Georgetown College and continue through some of Kentucky’s most scenic countryside.
The Economic Impact Analysis conducted by Tourism discovered that over 2,200 participants and 400 spectators arrived in Georgetown for the 2016 Horsey Hundred event. Event participants averaged $172.40 per person in direct spending in Scott County over the course of their stay, which included purchases at local shops and restaurants, as well as lodging expenses. Nearly 50% of the event participants stayed overnight in Scott County; thus averaged 60% of the county’s hotel room supply with the remaining 40% residing in Georgetown College dorm rooms.
“By conducting the Horsey Hundred Analysis, we hoped to shed a little light on the overall influence that events like this do for our small-town community,” Lori Saunders, Executive Director of Georgetown/Scott County Tourism, said. “We want to make our locals aware of the monetary advantages Georgetown receives after hosting such a fun event.”
Georgetown looks forward to another successful Horsey Hundred event on May 27 and 28. Registration for this year’s event opens Monday, January 16th. Complete event information can be found at www.horseyhundred.com.
Chef Justin Thompson of Local Feed Highlights Farm Fresh Food at Yuko-En Garden
GEORGETOWN, KY(August 15, 2016) A romantic proposal, a speech by Agriculture Commissioner Ryan Quarles and the glow of Japanese lanterns on the pond were just some of the highlights of Friday's Seed to Feed dinner at Yuko-En on the Elkhorn. Hosted by chef Justin Thompson and guest chef Julian Stone of Local Feed, the upscale cocktail party provided an atmosphere for farmers, community leaders and locals to mingle on a hot, summer night.
Yuko-En Sister City was the second dinner in the dinner series highlighting food from local farms and sponsored by Georgetown/Scott County Tourism, Kentucky Proud (part of the Food to Fork program), LM Communications, Hank 96.1 and Local Feed.
"This event being a cocktail party, gave us the opportunity to mingle with everyone the whole time. We got to highlight Local Feed and our staff. It was a light, fun atmosphere," said Justin Thompson of Local Feed.
Triple J Farm, Bi-Water Farm and Greenhouse, Scott County Farmer's Market, Louisville Fish Co. and Bourbon Barrel Foods supplied produce and meat for Friday's dinner. Carriage House Flowers in Georgetown provided the floral arrangements made of native Kentucky flowers.
The menu highlighted the Japanese setting and included twelve items including pickled egg bonito with scallion and a soy reduction and shrimp balls (ebiyaki) teriyaki with chile mayo. "It's very rewarding as a chef to have someone try something with hesitance and then realize it's delicious," said Stone.
Traditional Japanese music added to the theme of the night with performances by Hung Sho and the Taiko Drummers.
"This is the type of event that the Yuko-En trustees are excited to be part of and it's been an honor to be included in the Seed to Feed dinner series with Local and Georgetown/Scott County Tourism," said Mason "Butch" Glass, Trustee of Yuko-En on the Elkhorn.
The dinner series is meant to not only promote local farm-fresh food, but to showcase local organizations. Each dinner features a raffle to raise donations. Friday's raffle featured a Kentucky Proud gift basket, a piece of raku pottery made by Anne Leader, a Pilates basket from Align Studio, a gift basket from Mason "Butch" Glass and tickets to the next Seed to Feed dinner.
Justin Thompson and Julian Stone felt at ease cooking for the crowd outdoors. They are accustomed to working in the kitchen together, having known each other for almost five years. "We always have ideas running in the background of our minds and like to brainstrom together. We start with a main idea - a theme, a protein or vegetable and start firing off ideas," said Stone. "We really have an ability to feed off one another's ideas. Julian has a passion for Japanese cuisine which made him a great choice for this dinner," said Thompson.
"It would be crazy for me not to want to be involved. We've been talking about doing something like this for years. It's really about education and getting involved in something bigger than yourself, to really help out your community," said Stone.
Community support has been overwhelming for the dinner series. "For the first dinner, I went to Evans Orchard. I picked out $400-500 worth of produce. The owner came out and refused my money and thanked me for what we are doing for the farming community. It brought a tear to my eye. Farmers have come up since then and offered me whatever I need," said Thompson.
Guests at the dinners have been effusive with praise. "People were blown away by the food, very impressed and happy. A lot of people expressed gratitude for what we are doing for the community," said Stone.
Mayor Tom Prather enjoyed his time at the event. "What a great night. I thought it was an outstanding community event - an event that all of Georgetown and Scott County can be proud of. I look forward to the next one," said Mayor Prather.
Lee Carter, chair of the Georgetown/Scott County Tourism Commission said, "When peole attend events like the Seed to Feed dinenr series, they are contributing to agritourism, culinary tourism and cultural tourism which benefits the communities involved and Kentucky as a whole."
"The dinner series is garnering attention from across the state. We've had guests from cities throughout the region and from as far away as Ohio and South Carolina," said Lori saunders, Executive Director of Georgetown/Scott County Tourism.
The dinner series has brought attention to Local Feed as well. "We're seeing new faces all of the time. 80% of our clients are brand new every night and business through the week has been steady. People are hearing about us from the hotels, other shops and restaurants, the community, the dinner series and tourism. It's been phenomenal," said Thompson.
The next Seed to Feed dinner takes place September 16 at Ward Hall. "It's called Kentucky Traditions. Expect to feel like you have transported to another era with the backdrop of a Greek Revival mansion and very classic old Kentucky dishes and techniques," said Thompson. Proceeds benefit the restoration of Ward Hall. Tickets are available at localfeedky.com.
Georgetown Debuts Seed to Feed Dinner Series Featuring Local Cuisine
GEORGETOWN, KY (June 8, 2016) - Local Feed’s Justin Thompson, Georgetown/Scott County Tourism Commission, LM Communications and Kentucky Proud present the Seed to Feed dinner series this July-October.
Local Feed will host a kickoff for Seed to Feed at Royal Spring Park on June 25 from 11-3 with a hog roast, live music and beer poured by Country Boy Brewing.
The monthly dinner series consists of four events in unique locations throughout Georgetown with complementary décor and menus prepared by top chefs from the region.
“Being the new face in Georgetown I wanted to provide something new for the community. All of the money from the dinner series goes back into foundations in Scott County,” said Thompson.
Each dinner will be hosted at a farm or non-profit organization in Scott County. The dinners will consist of approximately five courses that will be paired with local beers, wines or bourbons when appropriate. Music, silent auctions, art, etc. may also be included at the dinners.
“Farmers of the Scott Co. Farmers’ Market are really excited about the opportunity to share their in-season, fresh from the field, locally grown fruits and vegetables at the peak of their flavor and nutrition,” said Sharon Flynt, Agent for Horticulture at the Scott County Cooperative Extension Office.
“Georgetown has really evolved into a culinary destination in the last few years. We are excited to show off our local attractions while giving visitors and community members a unique fine dining experience,” said Lori Saunders, Executive Director of the Georgetown/Scott County Tourism Commission.
“Seed to Feed is a winning opportunity for everyone involved. As dinner events are served up throughout the season, everyone—local restaurants and chefs, farmers of the Scott Co. Farmers’ Market, community members and dinner guests, will benefit.It’s bringing our community together through good food!” said Flynt.
Mayor Tom Prather is also excited about the event. “What a great idea for building community. I couldn’t be more excited about this concept and the opportunity to bring citizens together to celebrate good food locally grown,” said Prather.
The first event, on July 15, Scott County “Farms to Food” will take place at the Kentucky Horse Park with chef Jacob Coronado of the chic 8Up Elevated Drinkery and Kitchen in Louisville. All of the meat and vegetables will be entirely from Scott County farms and the dinner will benefit the Farms to Food Bank participant Amen House.Â
On August 12, Yuko-En Sister City will have the feel of an upscale cocktail party with chef stations, craft drinks, and opportunities to mingle at Yuko-En Garden and proceeds will go toward the landscaping and upkeep of Yuko-En Garden.Local Feed’s sous chef Julian Stone will be the guest chef.
On September 16, Kentucky Traditions will embrace the history of Kentucky’s food and spirits at Ward Hall in an elegant backyard garden party by guest chef, Jonathan Searle, chef at Lockbox at the 21c Museum Hotel in Lexington.
The final event, Old World at Old Friends Retired Thoroughbred Farm will kickoff the autumn racing season, taking place the day before Keeneland’s Fall meet on October 6. The cuisine will be prepared using Old World techniques by Patrick Roney, chef at Harvest in Louisville.
“I hope to bring attention to the culinary scene of Georgetown and Georgetown as a destination,” said Thompson. “The Food Scene in a town is part of who you are as a culture. Understanding the role of the farmers to a community and the possibility of sustainable food is really important.”
“Georgetown is truly a beautiful town full of historic charm and southern hospitality.Our farmers help make this community home and we’re delighted to partner with the Kentucky Proud Food to Fork program, local businesses and farmers to showcase fresh food from Scott County farms,” said Saunders.
All Seed to Feed events begin at 7:00 p.m. Ticket prices range from $60-100. Tickets go on sale on Monday, June 13 at http://www.localfeedky.com and can be purchased in person at Local Feed at 214 S Water St., Georgetown, KY 40324.
For Immediate Release: May 24, 2016
Local Tourism Contributes Nearly $153 Million to Scott County Economy
GEORGETOWN – Cabinet of Tourism, Arts and Heritage Sec. Don Parkinson announced that Kentucky’s tourism industry has experienced the strongest overall economic impact growth rate the state has seen since 2005. All nine of the state’s tourism regions registered gains for 2015 compared with 2014.
Thousands of visitors visit attractions in Georgetown, Kentucky each year. In 2015, nearly 25,000 visitors took the Toyota Motor Manufacturing Tour, voted one of the top 10 industrial tours in America. These visitors came from all 50 states and 77 countries. Also in 2015, nearly 20,000 visitors toured Old Friends Retired Thoroughbred Farm including 90 motor coach tours.
“The amount of visitors to the Georgetown/Scott County area is evidence that Georgetown is a vacation destination for people from all over and the numbers are growing,” said Lori Saunders, Executive Director of Georgetown/Scott County Tourism.
In addition, many of the visitors to Georgetown visit the Kentucky Horse Park for events such as the Rolex Three Day Event and participate in events like Georgetown’s Horsey Hundred bike race. These visitors have filled hotels, eaten at local restaurants, shopped in downtown Georgetown and boosted Georgetown’s local economy, improving the quality of life for visitors and residents alike.
According to the “Economic Impact of Kentucky’s Travel and Tourism Industry – 2014 and 2015,” Scott County had nearly $153 million in total travel spending up $6 million from 2014. For the 15-county region that includes Scott, expenditures were a little more than $3 billion.
“Spending by visitors has strengthened Scott County’s economy by creating jobs, supporting local businesses from gas stations to retail stores and generating tax revenues to support our community,” said Saunders.
Kentucky's tourism industry generated $13.7 billion in economic impact during 2015, an increase of five percent over the previous year.The industry supported more than 186,000 jobs, including 6,200 jobs created in 2015. In Scott County, tourism employment was 1,637.
Kentucky tourism generated more than $1.43 billion in taxes, with $184.9 million going directly to local communities. These are the strongest overall numbers the Commonwealth has seen in the past 10 years.
“There continues to be momentum for tourism throughout Kentucky,” said Sec. Parkinson. “Kentucky is blessed with signature industries such as bourbon and horses. Authentic Kentucky destinations continue to draw people to the Commonwealth.”
“The economic impact numbers for 2015 reinforce the fact that the tourism industry continues to be an economic driver for Kentucky,” said Department of Travel and Tourism Commissioner Kristen Branscum. “Our growth in 2015 is a great indicator of how well we are marketing Kentucky and the encouraging way visitors are responding.”
The Kentucky Department of Travel and Tourism plans to build upon the six pillars of Kentucky Tourism (horses, bourbon, music, arts, outdoors and culinary) over the next year with creative marketing and programming that will reach new audiences and present Kentucky as a top-level destination.
Additionally, the budget approved by Gov. Matt Bevin includes $18 million in additional funding to improve the safety and aesthetics of Kentucky State Parks. These improvements will strengthen Kentucky’s tourism industry.
Georgetown/Scott County Tourism Commission promotes and supports local attractions, activities and events that attract overnight visitors. For more information, visit http://georgetownky.com.
To learn more about Kentucky tourism, visit www.kentuckytourism.com